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About

Operations built to hold up under growth, not just look good in a deck

Most operating model problems surface only after a company has already outgrown them — during a fundraise, a leadership transition, or a push into a new market. I work directly with founders and COOs to redesign the systems underneath the org chart: decision rights, reporting lines, and the handful of processes that actually determine execution speed.

Engagements are deliberately narrow in scope and heavy on implementation — I stay through the rollout, not just the recommendation.

Trusted by operating teams at

Northbridge Capital Veldon Logistics Cairn & Co. Fernmark Group Astra Fintech Northbridge Capital Veldon Logistics Cairn & Co. Fernmark Group Astra Fintech

(Placeholder marks — swap in real client logos, with permission, when this goes live.)

14+

Years in practice

60+

Engagements led

$680M+

Capital repositioned

94%

Client retention rate

Process

How an engagement runs

01

Discovery call

A 30-minute unbilled conversation to understand the problem and confirm fit before anything is scoped.

02

Diagnosis

Two to three weeks mapping decision rights, reporting lines, and where execution is actually breaking down.

03

Redesign

A revised operating model, sequenced for rollout — not a slide deck that sits in a drive folder.

04

Rollout

Embedded through implementation, adjusting as the organization actually responds to the change.

Core Expertise

Where I add the most value

Operating Model Design

Restructuring decision rights, reporting lines, and team boundaries around how the business actually runs.

Process Simplification

Cutting approval chains and reporting cycles down to what leadership genuinely uses.

Scale Readiness

Preparing operations for headcount growth, new markets, or post-raise scrutiny.

Interim COO Support

Embedded operating leadership during transitions of six months or longer.

Past Experience

Selected case studies

Veldon Logistics — 4-market group, post-merger

2025

Challenge

Duplicate approval layers after a four-country merger were slowing every regional decision.

Approach

Mapped every decision point, then consolidated overlapping sign-offs into one regional authority model.

Result

−48% approval layers, decision time cut from 11 days to 4.

BeforeAfter

Astra Fintech — 220 employees, Series C

2023

Challenge

No shared operating cadence — teams set goals independently with little cross-visibility.

Approach

Designed and rolled out a quarterly OKR framework tied to one leadership review rhythm.

Result

Framework carried the company through its Series D raise intact.

Fernmark Group — family-owned manufacturer

2021

Challenge

A founder transition left the operating team without a clear interim leadership structure.

Approach

Served as interim COO, stabilizing reporting lines while the successor was onboarded.

Result

Clean handover after 9 months, zero leadership gaps.

Testimonials

What clients say

"Peggy didn't just diagnose the problem — she stayed until the new structure actually worked. Our decision speed hasn't slipped since."

PN
Priya Nathan
CEO, Veldon Logistics

"The clearest operating model work we've had. Our board still references the framework she built two years later."

DO
David Osei
COO, Astra Fintech

FAQ

Common questions

How long do engagements typically run?

Most run 8 to 16 weeks, with interim leadership engagements extending to 6–12 months depending on scope.

How does pricing work?

A fixed project fee for defined-scope work, or a monthly retainer for interim and ongoing advisory roles. Pricing is confirmed after the scoping call, never before.

What happens after the intro call?

A short written scope and fee proposal within 3 business days — no obligation to proceed.

Do you work with early-stage startups?

Occasionally, post-Series A once there's a team large enough for operating-model problems to actually bite.

Contact

Start a conversation

Most engagements begin with a short, unbilled call to confirm there's a real fit before anything else is discussed.

Book a 15-Minute Call

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